Advertisers are finding out new ways to surprise the consumers. A good example to support this statement can be read, sorry, seen in the Entertainment Weekly.
The copies of the print magazine carry tiny plastic screens which consist of 40 minutes of video and sound. See it, watch it, then you will believe it. This devices were created by a company called Americhip.
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Tags: 2009, adpunch, advertising, art direction, devices-were, entertainment, inspiration, magazine-carry, marketing, new media, new media ideas, tv commercial
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