The Mouth of Horrors
Escape with Mebucaine.
Agency: Saatchi & Saatchi Cape Town
Executive Creative Director: John Pallant
Creative Director: Anton Crone
Art Director: Larissa Elliott
Copywriter: Alice Gnodde
Illustrator: Am I Collective
Photographer: Jillian Lochner
Brand name: url=Brand/url
Generic name/category: Tyrothricin, Throat Lozenges
Country/Market: South Africa, Africa
Indication(s)/use: sore throat relief
Target: Consumers (DTC)
Tagline: Escape the mouth of horrors
Publication: April 2009
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Tags: 2009, creative, english, fair, female, illustration, male, metaphor, mouth, sore throat relief
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