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	<title>Comments for Pharma Marketer</title>
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	<link>http://www.pharma-marketer.com</link>
	<description>Conference-quality resources and connections without the travel</description>
	<lastBuildDate>Sat, 06 Mar 2010 15:23:29 +0000</lastBuildDate>
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		<title>Comment on Friday Book Recommendation by Charlie</title>
		<link>http://www.pharma-marketer.com/friday-book-recommendation/comment-page-1/#comment-794</link>
		<dc:creator>Charlie</dc:creator>
		<pubDate>Sat, 06 Mar 2010 15:23:29 +0000</pubDate>
		<guid isPermaLink="false">http://www.pharma-marketer.com/friday-book-recommendation/#comment-794</guid>
		<description>Surely the answer is time? In the billions of years that have been and are yet to come, the evolution of a sophisticated civilisation is merely a blip.
The problem is not where is everyone, but when is everyone.
The chances of another civilisation ever existing are high.
The chances of them existing right now are immensely low.</description>
		<content:encoded><![CDATA[<p>Surely the answer is time? In the billions of years that have been and are yet to come, the evolution of a sophisticated civilisation is merely a blip.<br />
The problem is not where is everyone, but when is everyone.<br />
The chances of another civilisation ever existing are high.<br />
The chances of them existing right now are immensely low.</p>
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		<title>Comment on Why are more people going online for health information ?  Just look at the headlines by Sunil S Chiplunkar</title>
		<link>http://www.pharma-marketer.com/why-are-more-people-going-online-for-health-information-just-look-at-the-headlines/comment-page-1/#comment-789</link>
		<dc:creator>Sunil S Chiplunkar</dc:creator>
		<pubDate>Sat, 06 Mar 2010 03:49:41 +0000</pubDate>
		<guid isPermaLink="false">http://www.pharma-marketer.com/why-are-more-people-going-online-for-health-information-just-look-at-the-headlines/#comment-789</guid>
		<description>Today in the world of information overload, one cannot DEFINE CREDIBLE INFORMATION with clarity. There are two schools of thought on every health issue. Information itself is doctored, consider the controversies regarding cervical cancer vaccine and the swine flu epidemic. So while information search behavior for problem solving is on (particularly through the internet) - cynicism and doubting the information has also increased. The challenge for information seekers is to obtain trustworthy and convincing information.</description>
		<content:encoded><![CDATA[<p>Today in the world of information overload, one cannot DEFINE CREDIBLE INFORMATION with clarity. There are two schools of thought on every health issue. Information itself is doctored, consider the controversies regarding cervical cancer vaccine and the swine flu epidemic. So while information search behavior for problem solving is on (particularly through the internet) &#8211; cynicism and doubting the information has also increased. The challenge for information seekers is to obtain trustworthy and convincing information.</p>
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		<title>Comment on GSK &amp; Avandia : An example of everything that&#8217;s wrong with pharma by Zach</title>
		<link>http://www.pharma-marketer.com/gsk-avandia-an-example-of-everything-thats-wrong-with-pharma/comment-page-1/#comment-707</link>
		<dc:creator>Zach</dc:creator>
		<pubDate>Mon, 22 Feb 2010 15:17:15 +0000</pubDate>
		<guid isPermaLink="false">http://www.pharma-marketer.com/gsk-avandia-an-example-of-everything-thats-wrong-with-pharma/#comment-707</guid>
		<description>All good points.  On the other side you have to ask the intentions of media hungry doctors like Nissen who choose to make the biggest splash possible, and ultimately scare patients into not taking the drugs leaving them at risk of more serious complications.  Doctor&#039;s like this don&#039;t do anything more than the company to answer the questions of HCPs and patients.</description>
		<content:encoded><![CDATA[<p>All good points.  On the other side you have to ask the intentions of media hungry doctors like Nissen who choose to make the biggest splash possible, and ultimately scare patients into not taking the drugs leaving them at risk of more serious complications.  Doctor&#8217;s like this don&#8217;t do anything more than the company to answer the questions of HCPs and patients.</p>
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		<title>Comment on Is it time to ditch tradional media for all DTC ? by Kathie Omo</title>
		<link>http://www.pharma-marketer.com/is-it-time-to-ditch-tradional-media-for-all-dtc/comment-page-1/#comment-649</link>
		<dc:creator>Kathie Omo</dc:creator>
		<pubDate>Sat, 13 Feb 2010 15:33:20 +0000</pubDate>
		<guid isPermaLink="false">http://www.pharma-marketer.com/is-it-time-to-ditch-tradional-media-for-all-dtc/#comment-649</guid>
		<description>This is the best post on this subject i have ever read.</description>
		<content:encoded><![CDATA[<p>This is the best post on this subject i have ever read.</p>
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		<title>Comment on The iPad future of medicine by Roger Green</title>
		<link>http://www.pharma-marketer.com/the-ipad-future-of-medicine/comment-page-1/#comment-589</link>
		<dc:creator>Roger Green</dc:creator>
		<pubDate>Mon, 01 Feb 2010 02:28:07 +0000</pubDate>
		<guid isPermaLink="false">http://www.pharma-marketer.com/the-ipad-future-of-medicine/#comment-589</guid>
		<description>You didn&#039;t specifically mention EMR, ERx, and 2014.  A truly user-friendly tablet (like later generations of iPad will presumably be) should enable ERx faster.  Impact of Pharma: far-reaching in that either we get ready for a CE world or else submit to the tyranny of PBMs trying to squeeze every cent out of the pharmaceutical line budget.  I agree about Pharma&#039;s slow reaction time, but think this issue is far bigger than simple marketing.</description>
		<content:encoded><![CDATA[<p>You didn&#8217;t specifically mention EMR, ERx, and 2014.  A truly user-friendly tablet (like later generations of iPad will presumably be) should enable ERx faster.  Impact of Pharma: far-reaching in that either we get ready for a CE world or else submit to the tyranny of PBMs trying to squeeze every cent out of the pharmaceutical line budget.  I agree about Pharma&#8217;s slow reaction time, but think this issue is far bigger than simple marketing.</p>
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		<title>Comment on The iPad future of medicine by Blausen Group</title>
		<link>http://www.pharma-marketer.com/the-ipad-future-of-medicine/comment-page-1/#comment-588</link>
		<dc:creator>Blausen Group</dc:creator>
		<pubDate>Sun, 31 Jan 2010 17:24:26 +0000</pubDate>
		<guid isPermaLink="false">http://www.pharma-marketer.com/the-ipad-future-of-medicine/#comment-588</guid>
		<description>We agree that sharing medical animations to help patients, caregivers and medical professionals better explain medical conditions and treatments is the future of medicine. The possibilites and opportunities for alleviating the fear and concerns of patients is at center stage in healthcare.  Reinforcing medical education that will allow patients to fully understand treatments and conditions at point of care and in their own homes is important.  Blausen Medical values the launch of iphone and ipad for creating an avalanche of interest, awareness and innovation for medicine and the care of patients.


Blausen Group</description>
		<content:encoded><![CDATA[<p>We agree that sharing medical animations to help patients, caregivers and medical professionals better explain medical conditions and treatments is the future of medicine. The possibilites and opportunities for alleviating the fear and concerns of patients is at center stage in healthcare.  Reinforcing medical education that will allow patients to fully understand treatments and conditions at point of care and in their own homes is important.  Blausen Medical values the launch of iphone and ipad for creating an avalanche of interest, awareness and innovation for medicine and the care of patients.</p>
<p>Blausen Group</p>
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		<title>Comment on Pfizer Donates Animal Health Products to Haiti by John Mack</title>
		<link>http://www.pharma-marketer.com/pfizer-donates-animal-health-products-to-haiti/comment-page-1/#comment-557</link>
		<dc:creator>John Mack</dc:creator>
		<pubDate>Wed, 20 Jan 2010 15:21:58 +0000</pubDate>
		<guid isPermaLink="false">http://www.pharma-marketer.com/pfizer-donates-animal-health-products-to-haiti/#comment-557</guid>
		<description>Here&#039;s the rest of my post (see http://bit.ly/78akk3):

I think this is very non-committal and not a good &quot;communications strategy.&quot; For all I know, Pfizer&#039;s main donation to Hiati may be the &quot;animal health products&quot; Jen mentions in her email (seems like the animal health division of Pfizer wants to be sure it is part of the company&#039;s communications strategy). No dollar amounts are mentioned, although I&#039;ve heard &quot;hundreds of thousands&quot; of dollars from other sources. Maybe Pfizer is carefully assessing the situation before it makes a public commitment. Who knows? It&#039;s all so vague.

Compare this vagueness to Pfizer&#039;s donation to 2004 tsunami victims of $10 million in hard cash and $25 million worth of healthcare products.  If we assume that &quot;hundreds of thousands&quot; means $300,000, then Pfizer is giving only a TINY fraction of that (eg, 0.9%) to Haiti (and some of it for Haitian animals)!

Merck and BMS have have pledged to Haiti relief only 20% of what they gave to tsuanami relief.

J&amp;J has not yet responded to my inquires.</description>
		<content:encoded><![CDATA[<p>Here&#8217;s the rest of my post (see <a href="http://bit.ly/78akk3)" rel="nofollow">http://bit.ly/78akk3)</a>:</p>
<p>I think this is very non-committal and not a good &#8220;communications strategy.&#8221; For all I know, Pfizer&#8217;s main donation to Hiati may be the &#8220;animal health products&#8221; Jen mentions in her email (seems like the animal health division of Pfizer wants to be sure it is part of the company&#8217;s communications strategy). No dollar amounts are mentioned, although I&#8217;ve heard &#8220;hundreds of thousands&#8221; of dollars from other sources. Maybe Pfizer is carefully assessing the situation before it makes a public commitment. Who knows? It&#8217;s all so vague.</p>
<p>Compare this vagueness to Pfizer&#8217;s donation to 2004 tsunami victims of $10 million in hard cash and $25 million worth of healthcare products.  If we assume that &#8220;hundreds of thousands&#8221; means $300,000, then Pfizer is giving only a TINY fraction of that (eg, 0.9%) to Haiti (and some of it for Haitian animals)!</p>
<p>Merck and BMS have have pledged to Haiti relief only 20% of what they gave to tsuanami relief.</p>
<p>J&amp;J has not yet responded to my inquires.</p>
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		<title>Comment on Marketers: What Would Jake and Rocket Do? 13 Imperatives for 2010 (part 3 of 4) by Steve Woodruff</title>
		<link>http://www.pharma-marketer.com/marketers-what-would-jake-and-rocket-do-13-imperatives-for-2010-part-3-of-4/comment-page-1/#comment-538</link>
		<dc:creator>Steve Woodruff</dc:creator>
		<pubDate>Mon, 11 Jan 2010 18:06:35 +0000</pubDate>
		<guid isPermaLink="false">http://www.pharma-marketer.com/?p=234620#comment-538</guid>
		<description>Very cute!</description>
		<content:encoded><![CDATA[<p>Very cute!</p>
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		<title>Comment on Ellen Hoenig Carlson &#8211; Strategy Expert by Ellen Hoenig Carlson – Strategy Expert &#124; Pharma Marketer</title>
		<link>http://www.pharma-marketer.com/ellen-hoenig-carlson-strategy-expert/comment-page-1/#comment-535</link>
		<dc:creator>Ellen Hoenig Carlson – Strategy Expert &#124; Pharma Marketer</dc:creator>
		<pubDate>Thu, 07 Jan 2010 16:48:36 +0000</pubDate>
		<guid isPermaLink="false">http://www.pharma-marketer.com.php5-4.dfw1-2.websitetestlink.com/?page_id=232600#comment-535</guid>
		<description>[...] Ellen Hoenig Carlson has been a leader and brand champion in U.S and Global Consumer and Pharmaceutical Marketing for over two decades. Her record of growth and innovation includes over thirty diverse consumer, OTC, and pharmaceutical/device categories, in US and International, Developed and Emerging markets. While at Bristol Myers-Squibb (BMS), Ellen spanned numerous assignments in US Brand Management, New Products, Global Category Development, Licensing and Business Development, and Vice President of Direct-to-Consumer/Patient (DTC/P) Marketing. During this time, she was twice recognized by Advertising Age Magazine as one of this country’s 50 Most Powerful Marketing Executives. You can also find her at ‘Notes from the Back of the Book’ blog.   Tags: Ellen Hoenig Carlson, Panel of Experts, Pharma Strategy, strategy Categories : Experts &#124; [...]</description>
		<content:encoded><![CDATA[<p>[...] Ellen Hoenig Carlson has been a leader and brand champion in U.S and Global Consumer and Pharmaceutical Marketing for over two decades. Her record of growth and innovation includes over thirty diverse consumer, OTC, and pharmaceutical/device categories, in US and International, Developed and Emerging markets. While at Bristol Myers-Squibb (BMS), Ellen spanned numerous assignments in US Brand Management, New Products, Global Category Development, Licensing and Business Development, and Vice President of Direct-to-Consumer/Patient (DTC/P) Marketing. During this time, she was twice recognized by Advertising Age Magazine as one of this country’s 50 Most Powerful Marketing Executives. You can also find her at ‘Notes from the Back of the Book’ blog.   Tags: Ellen Hoenig Carlson, Panel of Experts, Pharma Strategy, strategy Categories : Experts | [...]</p>
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		<title>Comment on Richard Meyer &#8211; DTC Expert by Richard Meyer – DTC Expert &#124; Pharma Marketer</title>
		<link>http://www.pharma-marketer.com/richard-meyer-dtc-expert/comment-page-1/#comment-534</link>
		<dc:creator>Richard Meyer – DTC Expert &#124; Pharma Marketer</dc:creator>
		<pubDate>Thu, 07 Jan 2010 16:46:30 +0000</pubDate>
		<guid isPermaLink="false">http://www.pharma-marketer.com.php5-4.dfw1-2.websitetestlink.com/?page_id=232602#comment-534</guid>
		<description>[...] Richard Meyer is a passionate Internet DTC marketer with over 15 years of progressive experience in consumer marketing who’s worked on top pharmaceutical brands like Cialis, Prozac and Sarafem, as well as two years with Medtronic Diabetes. He is currently consulting for his own company, Online Strategic Solutions, and writes a DTC column for PM 360 magazine and blogs for Eye for Pharma in addition to his own blog, World of DTC Marketing.   Tags: direct-to-consumer, DTC, Panel of Experts, Richard Meyer Categories : Experts &#124; [...]</description>
		<content:encoded><![CDATA[<p>[...] Richard Meyer is a passionate Internet DTC marketer with over 15 years of progressive experience in consumer marketing who’s worked on top pharmaceutical brands like Cialis, Prozac and Sarafem, as well as two years with Medtronic Diabetes. He is currently consulting for his own company, Online Strategic Solutions, and writes a DTC column for PM 360 magazine and blogs for Eye for Pharma in addition to his own blog, World of DTC Marketing.   Tags: direct-to-consumer, DTC, Panel of Experts, Richard Meyer Categories : Experts | [...]</p>
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		<title>Comment on Richard Prest &#8211; Pharma Technology Expert by Richard Prest – Pharma Technology Expert &#124; Pharma Marketer</title>
		<link>http://www.pharma-marketer.com/richard-prest-pharma-technology-expert/comment-page-1/#comment-533</link>
		<dc:creator>Richard Prest – Pharma Technology Expert &#124; Pharma Marketer</dc:creator>
		<pubDate>Thu, 07 Jan 2010 16:44:40 +0000</pubDate>
		<guid isPermaLink="false">http://www.pharma-marketer.com.php5-4.dfw1-2.websitetestlink.com/?page_id=232604#comment-533</guid>
		<description>[...] Richard Prest is a Principal Consultant at Blue Fin Group, a pharmaceutical management consulting firm, and an accomplished expert in healthcare-releated channel design and optimization, data, and the use and application of technology. Mr. Prest’s experience within the Pharmaceutical industry encompasses a wide variety of responsibilities including strategic assessment and design, product and services marketing as well as software product development for a wide array of healthcare manufacturers and service providers. Richard brings a successful and diverse track record, including re-engineering a number of global supply chains and freight forwarding operations, to solving key issues and challenges faced by healthcare organizations in the 21st century. Richard’s background in business and academia has equipped him to lead several strategic and operational oriented projects for clients across the entire healthcare domain.   Tags: consulting, Panel of Experts, Pharma Technology, Richard Prest Categories : Experts &#124; [...]</description>
		<content:encoded><![CDATA[<p>[...] Richard Prest is a Principal Consultant at Blue Fin Group, a pharmaceutical management consulting firm, and an accomplished expert in healthcare-releated channel design and optimization, data, and the use and application of technology. Mr. Prest’s experience within the Pharmaceutical industry encompasses a wide variety of responsibilities including strategic assessment and design, product and services marketing as well as software product development for a wide array of healthcare manufacturers and service providers. Richard brings a successful and diverse track record, including re-engineering a number of global supply chains and freight forwarding operations, to solving key issues and challenges faced by healthcare organizations in the 21st century. Richard’s background in business and academia has equipped him to lead several strategic and operational oriented projects for clients across the entire healthcare domain.   Tags: consulting, Panel of Experts, Pharma Technology, Richard Prest Categories : Experts | [...]</p>
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		<title>Comment on David Best, M.D. &#8211; Direct-to-Physician Expert by David Best, M.D. – Direct-to-Physician Expert &#124; Pharma Marketer</title>
		<link>http://www.pharma-marketer.com/david-best-m-d-direct-to-physician-expert/comment-page-1/#comment-532</link>
		<dc:creator>David Best, M.D. – Direct-to-Physician Expert &#124; Pharma Marketer</dc:creator>
		<pubDate>Thu, 07 Jan 2010 16:42:26 +0000</pubDate>
		<guid isPermaLink="false">http://www.pharma-marketer.com.php5-4.dfw1-2.websitetestlink.com/?page_id=232598#comment-532</guid>
		<description>[...] David Best, M.D. is the President and Founder of The Doctor’s Channel, a website designed to help physicians share information and learn from each other with the latest, news, ideas and information relevant to today’s healthcare professional. Dr. Best has worked in health care advertising, marketing and education for 25 years and founded Saatchi &amp; Saatchi’s medical education company BESTMED. Dr. Best was Medical Services Director at Bristol-Myers Squibb and Dr. Banks has worked for Pharmacia and Pfizer.   Tags: David Best, direct-to-physician, DTP, M.D., Panel of Experts Categories : Experts &#124; [...]</description>
		<content:encoded><![CDATA[<p>[...] David Best, M.D. is the President and Founder of The Doctor’s Channel, a website designed to help physicians share information and learn from each other with the latest, news, ideas and information relevant to today’s healthcare professional. Dr. Best has worked in health care advertising, marketing and education for 25 years and founded Saatchi &amp; Saatchi’s medical education company BESTMED. Dr. Best was Medical Services Director at Bristol-Myers Squibb and Dr. Banks has worked for Pharmacia and Pfizer.   Tags: David Best, direct-to-physician, DTP, M.D., Panel of Experts Categories : Experts | [...]</p>
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		<title>Comment on Richard Meyer &#8211; DTC Expert by October 2009 – Panel Experts &#124; Pharma Marketer</title>
		<link>http://www.pharma-marketer.com/richard-meyer-dtc-expert/comment-page-1/#comment-531</link>
		<dc:creator>October 2009 – Panel Experts &#124; Pharma Marketer</dc:creator>
		<pubDate>Thu, 07 Jan 2010 16:37:31 +0000</pubDate>
		<guid isPermaLink="false">http://www.pharma-marketer.com.php5-4.dfw1-2.websitetestlink.com/?page_id=232602#comment-531</guid>
		<description>[...] Richard Meyer is a passionate Internet DTC marketer with over 15 years of progressive experience in consumer marketing who’s worked on top pharmaceutical brands like Cialis, Prozac and Sarafem, as well as two years with Medtronic Diabetes. He is currently consulting for his own company, Online Strategic Solutions, and writes a DTC column for PM 360 magazine and blogs for Eye for Pharma in addition to his own blog, World of DTC Marketing. [...]</description>
		<content:encoded><![CDATA[<p>[...] Richard Meyer is a passionate Internet DTC marketer with over 15 years of progressive experience in consumer marketing who’s worked on top pharmaceutical brands like Cialis, Prozac and Sarafem, as well as two years with Medtronic Diabetes. He is currently consulting for his own company, Online Strategic Solutions, and writes a DTC column for PM 360 magazine and blogs for Eye for Pharma in addition to his own blog, World of DTC Marketing. [...]</p>
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		<title>Comment on Ellen Hoenig Carlson &#8211; Strategy Expert by October 2009 – Panel Experts &#124; Pharma Marketer</title>
		<link>http://www.pharma-marketer.com/ellen-hoenig-carlson-strategy-expert/comment-page-1/#comment-530</link>
		<dc:creator>October 2009 – Panel Experts &#124; Pharma Marketer</dc:creator>
		<pubDate>Thu, 07 Jan 2010 16:37:14 +0000</pubDate>
		<guid isPermaLink="false">http://www.pharma-marketer.com.php5-4.dfw1-2.websitetestlink.com/?page_id=232600#comment-530</guid>
		<description>[...] Ellen Hoenig Carlson has been a leader and brand champion in U.S and Global Consumer and Pharmaceutical Marketing for over two decades. Her record of growth and innovation includes over thirty diverse consumer, OTC, and pharmaceutical/device categories, in US and International, Developed and Emerging markets. While at Bristol Myers-Squibb (BMS), Ellen spanned numerous assignments in US Brand Management, New Products, Global Category Development, Licensing and Business Development, and Vice President of Direct-to-Consumer/Patient (DTC/P) Marketing. During this time, she was twice recognized by Advertising Age Magazine as one of this country’s 50 Most Powerful Marketing Executives. [...]</description>
		<content:encoded><![CDATA[<p>[...] Ellen Hoenig Carlson has been a leader and brand champion in U.S and Global Consumer and Pharmaceutical Marketing for over two decades. Her record of growth and innovation includes over thirty diverse consumer, OTC, and pharmaceutical/device categories, in US and International, Developed and Emerging markets. While at Bristol Myers-Squibb (BMS), Ellen spanned numerous assignments in US Brand Management, New Products, Global Category Development, Licensing and Business Development, and Vice President of Direct-to-Consumer/Patient (DTC/P) Marketing. During this time, she was twice recognized by Advertising Age Magazine as one of this country’s 50 Most Powerful Marketing Executives. [...]</p>
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		<title>Comment on Richard Prest &#8211; Pharma Technology Expert by October 2009 – Panel Experts &#124; Pharma Marketer</title>
		<link>http://www.pharma-marketer.com/richard-prest-pharma-technology-expert/comment-page-1/#comment-529</link>
		<dc:creator>October 2009 – Panel Experts &#124; Pharma Marketer</dc:creator>
		<pubDate>Thu, 07 Jan 2010 16:36:26 +0000</pubDate>
		<guid isPermaLink="false">http://www.pharma-marketer.com.php5-4.dfw1-2.websitetestlink.com/?page_id=232604#comment-529</guid>
		<description>[...] Richard Prest is a Principal Consultant at Blue Fin Group, a pharmaceutical management consulting firm, and an accomplished expert in healthcare-releated channel design and optimization, data, and the use and application of technology. Mr. Prest’s experience within the Pharmaceutical industry encompasses a wide variety of responsibilities including strategic assessment and design, product and services marketing as well as software product development for a wide array of healthcare manufacturers and service providers. Richard brings a successful and diverse track record, including re-engineering a number of global supply chains and freight forwarding operations, to solving key issues and challenges faced by healthcare organizations in the 21st century. Richard’s background in business and academia has equipped him to lead several strategic and operational oriented projects for clients across the entire healthcare domain.    Categories : Pharma News &#124; [...]</description>
		<content:encoded><![CDATA[<p>[...] Richard Prest is a Principal Consultant at Blue Fin Group, a pharmaceutical management consulting firm, and an accomplished expert in healthcare-releated channel design and optimization, data, and the use and application of technology. Mr. Prest’s experience within the Pharmaceutical industry encompasses a wide variety of responsibilities including strategic assessment and design, product and services marketing as well as software product development for a wide array of healthcare manufacturers and service providers. Richard brings a successful and diverse track record, including re-engineering a number of global supply chains and freight forwarding operations, to solving key issues and challenges faced by healthcare organizations in the 21st century. Richard’s background in business and academia has equipped him to lead several strategic and operational oriented projects for clients across the entire healthcare domain.    Categories : Pharma News | [...]</p>
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		<title>Comment on David Best, M.D. &#8211; Direct-to-Physician Expert by October 2009 – Panel Experts &#124; Pharma Marketer</title>
		<link>http://www.pharma-marketer.com/david-best-m-d-direct-to-physician-expert/comment-page-1/#comment-528</link>
		<dc:creator>October 2009 – Panel Experts &#124; Pharma Marketer</dc:creator>
		<pubDate>Thu, 07 Jan 2010 16:36:08 +0000</pubDate>
		<guid isPermaLink="false">http://www.pharma-marketer.com.php5-4.dfw1-2.websitetestlink.com/?page_id=232598#comment-528</guid>
		<description>[...] David Best, M.D. is the President and Founder of The Doctor’s Channel, a website designed to help physicians share information and learn from each other with the latest, news, ideas and information relevant to today’s healthcare professional. Dr. Best has worked in health care advertising, marketing and education for 25 years and founded Saatchi &amp; Saatchi’s medical education company BESTMED. Dr. Best was Medical Services Director at Bristol-Myers Squibb and Dr. Banks has worked for Pharmacia and Pfizer. [...]</description>
		<content:encoded><![CDATA[<p>[...] David Best, M.D. is the President and Founder of The Doctor’s Channel, a website designed to help physicians share information and learn from each other with the latest, news, ideas and information relevant to today’s healthcare professional. Dr. Best has worked in health care advertising, marketing and education for 25 years and founded Saatchi &amp; Saatchi’s medical education company BESTMED. Dr. Best was Medical Services Director at Bristol-Myers Squibb and Dr. Banks has worked for Pharmacia and Pfizer. [...]</p>
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		<title>Comment on Yet another health site appears except they forgot to ask consumers what&#8217;s important to them by Danger Lampost</title>
		<link>http://www.pharma-marketer.com/yet-another-health-site-appears-except-they-forgot-to-ask-consumers-whats-important-to-them/comment-page-1/#comment-372</link>
		<dc:creator>Danger Lampost</dc:creator>
		<pubDate>Wed, 07 Oct 2009 16:01:36 +0000</pubDate>
		<guid isPermaLink="false">http://pharma-marketer.com/2009/10/06/yet-another-health-site-appears-except-they-forgot-to-ask-consumers-whats-important-to-them/#comment-372</guid>
		<description>I found this phrase particularly striking.  You said: &quot;they are going to have to let consumers know “what’s in it for me” besides better health&quot;.

There are few things in this life more important than better health! Am I missing something?  What did you mean?a</description>
		<content:encoded><![CDATA[<p>I found this phrase particularly striking.  You said: &#8220;they are going to have to let consumers know “what’s in it for me” besides better health&#8221;.</p>
<p>There are few things in this life more important than better health! Am I missing something?  What did you mean?a</p>
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		<title>Comment on So many sites, too little time by Ann Moravick</title>
		<link>http://www.pharma-marketer.com/so-many-sites-too-little-time/comment-page-1/#comment-367</link>
		<dc:creator>Ann Moravick</dc:creator>
		<pubDate>Tue, 06 Oct 2009 21:32:27 +0000</pubDate>
		<guid isPermaLink="false">http://pharma-marketer.com/2009/10/06/so-many-sites-too-little-time/#comment-367</guid>
		<description>I was intrigued in reading about Keas in the Times this morning because of their partnerships with Googlehealth and HealthVault.  Personalized health records are a potentially powerful means of helping patients achieve better health provided, as you say, patients and health-motivated consumers see what&#039;s in it for them in signing on.  I think that many new online health sites are missing a major opportunity by not partnering at the outset with patient advocacy groups.  Advocacy groups could help counsel these new sites on what matters most to patients.  These groups also have the credibility that commercial entities do not.  If today&#039;s announcement had been that the American (Heart, Diabetes, Lung) Association had launched a collaborative site with Keas focused on improving adherence to healthy behaviors, I bet more at-risk consumers might have taken note and logged on.</description>
		<content:encoded><![CDATA[<p>I was intrigued in reading about Keas in the Times this morning because of their partnerships with Googlehealth and HealthVault.  Personalized health records are a potentially powerful means of helping patients achieve better health provided, as you say, patients and health-motivated consumers see what&#8217;s in it for them in signing on.  I think that many new online health sites are missing a major opportunity by not partnering at the outset with patient advocacy groups.  Advocacy groups could help counsel these new sites on what matters most to patients.  These groups also have the credibility that commercial entities do not.  If today&#8217;s announcement had been that the American (Heart, Diabetes, Lung) Association had launched a collaborative site with Keas focused on improving adherence to healthy behaviors, I bet more at-risk consumers might have taken note and logged on.</p>
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		<title>Comment on Nobel Season 2009 by MRW</title>
		<link>http://www.pharma-marketer.com/nobel-season-2009/comment-page-1/#comment-334</link>
		<dc:creator>MRW</dc:creator>
		<pubDate>Wed, 30 Sep 2009 02:26:35 +0000</pubDate>
		<guid isPermaLink="false">http://pharma-marketer.com/2009/09/29/nobel-season-2009/#comment-334</guid>
		<description>It&#039;s worth noting that the Thomson/Reuters &quot;predictions&quot; aren&#039;t really for this year.  They name a few people &quot;Thomson Reuters Citation Laureates&quot; each year and consider it a successful prediction if the people they named *ever* get it.

For example, they claim to have made predicted 3 of last years winners... but the prediction for Montagnier was made in 1989, and the prediction for Krugman was made in 2006.

http://science.thomsonreuters.com/nobel/success-tab/</description>
		<content:encoded><![CDATA[<p>It&#8217;s worth noting that the Thomson/Reuters &#8220;predictions&#8221; aren&#8217;t really for this year.  They name a few people &#8220;Thomson Reuters Citation Laureates&#8221; each year and consider it a successful prediction if the people they named *ever* get it.</p>
<p>For example, they claim to have made predicted 3 of last years winners&#8230; but the prediction for Montagnier was made in 1989, and the prediction for Krugman was made in 2006.</p>
<p><a href="http://science.thomsonreuters.com/nobel/success-tab/" rel="nofollow">http://science.thomsonreuters.com/nobel/success-tab/</a></p>
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		<title>Comment on How does the drug industry create marketing that consumers actively chose to engage with? by Ann Moravick</title>
		<link>http://www.pharma-marketer.com/how-does-the-drug-industry-create-marketing-that-consumers-actively-chose-to-engage-with/comment-page-1/#comment-333</link>
		<dc:creator>Ann Moravick</dc:creator>
		<pubDate>Wed, 30 Sep 2009 00:42:14 +0000</pubDate>
		<guid isPermaLink="false">http://pharma-marketer.com/2009/09/29/how-does-the-drug-industry-create-marketing-that-consumers-actively-chose-to-engage-with/#comment-333</guid>
		<description>I agree with your assessments about changing the focus of industry communications to patients.   Some of the issues facing industry are the result of marketing brands too aggressively -- whether to physicians or patients -- and the end goal of market share vs patient health.  

A credible and effective filter for pharmaceutical communications are the numerous patient advocacy groups reaching patients with credible and meaningful information about how to prevent and treat disease and the social media sites that reach diverse patient populations.  Partnerships between industry and these groups are critically important to our health care future.</description>
		<content:encoded><![CDATA[<p>I agree with your assessments about changing the focus of industry communications to patients.   Some of the issues facing industry are the result of marketing brands too aggressively &#8212; whether to physicians or patients &#8212; and the end goal of market share vs patient health.  </p>
<p>A credible and effective filter for pharmaceutical communications are the numerous patient advocacy groups reaching patients with credible and meaningful information about how to prevent and treat disease and the social media sites that reach diverse patient populations.  Partnerships between industry and these groups are critically important to our health care future.</p>
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		<title>Comment on What Companies Should Do Between Now and The Part 15 Hearing on Social Media by What Can Drug, Financial Companies Say Via Social Media? &#124; Flack Me</title>
		<link>http://www.pharma-marketer.com/what-companies-should-do-between-now-and-the-part-15-hearing-on-social-media/comment-page-1/#comment-322</link>
		<dc:creator>What Can Drug, Financial Companies Say Via Social Media? &#124; Flack Me</dc:creator>
		<pubDate>Thu, 24 Sep 2009 19:09:48 +0000</pubDate>
		<guid isPermaLink="false">http://pharma-marketer.com/2009/09/24/what-companies-should-do-between-now-and-the-part-15-hearing-on-social-media/#comment-322</guid>
		<description>[...] part, Pfizer has launched a Twitter feed but isn&#8217;t sure what it can say on it. And the Pharma Marketer blog is suggesting what the drug companies should say/offer the FDA by way of tweets and other social [...]</description>
		<content:encoded><![CDATA[<p>[...] part, Pfizer has launched a Twitter feed but isn&#8217;t sure what it can say on it. And the Pharma Marketer blog is suggesting what the drug companies should say/offer the FDA by way of tweets and other social [...]</p>
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		<title>Comment on 2009 Survey of Health Care Consumers: Health care is a consumer market by Tatiana</title>
		<link>http://www.pharma-marketer.com/2009-survey-of-health-care-consumers-health-care-is-a-consumer-market/comment-page-1/#comment-301</link>
		<dc:creator>Tatiana</dc:creator>
		<pubDate>Wed, 16 Sep 2009 12:08:45 +0000</pubDate>
		<guid isPermaLink="false">http://pharma-marketer.com/2009/09/09/2009-survey-of-health-care-consumers-health-care-is-a-consumer-market/#comment-301</guid>
		<description>As a professional health and wellness coach, I found the survey very interesting. I support the growth of coaching techniques as applied to healthy lifestyle changes and see breakthrough results in individuals, groups and families in my interaction with clients. Good help is &#039;out there&#039;!

from 
Tatiana Abend
Health and Wellness Coach
founder, owner
BodyVision SL</description>
		<content:encoded><![CDATA[<p>As a professional health and wellness coach, I found the survey very interesting. I support the growth of coaching techniques as applied to healthy lifestyle changes and see breakthrough results in individuals, groups and families in my interaction with clients. Good help is &#8216;out there&#8217;!</p>
<p>from<br />
Tatiana Abend<br />
Health and Wellness Coach<br />
founder, owner<br />
BodyVision SL</p>
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		<title>Comment on Can Pharma Market Adherence? by John O'Brien</title>
		<link>http://www.pharma-marketer.com/can-pharma-market-adherence/comment-page-1/#comment-272</link>
		<dc:creator>John O'Brien</dc:creator>
		<pubDate>Thu, 27 Aug 2009 05:50:53 +0000</pubDate>
		<guid isPermaLink="false">http://pharma-marketer.com/?p=8167#comment-272</guid>
		<description>I&#039;ve actually had this conversation with pharmacy association CEOs and see the potential for momentum - particularly in a few key spaces.</description>
		<content:encoded><![CDATA[<p>I&#8217;ve actually had this conversation with pharmacy association CEOs and see the potential for momentum &#8211; particularly in a few key spaces.</p>
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		<title>Comment on Can Pharma Market Adherence? by New blog post over at Pharma Marketer</title>
		<link>http://www.pharma-marketer.com/can-pharma-market-adherence/comment-page-1/#comment-268</link>
		<dc:creator>New blog post over at Pharma Marketer</dc:creator>
		<pubDate>Tue, 25 Aug 2009 10:19:51 +0000</pubDate>
		<guid isPermaLink="false">http://pharma-marketer.com/?p=8167#comment-268</guid>
		<description>[...] published a new blog post on &#8216;adherence marketing&#8217; over on the new and excellent Pharma Marketer blog. The idea behind the post is that pharma and health insurance companies are starting to have a [...]</description>
		<content:encoded><![CDATA[<p>[...] published a new blog post on &#8216;adherence marketing&#8217; over on the new and excellent Pharma Marketer blog. The idea behind the post is that pharma and health insurance companies are starting to have a [...]</p>
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		<title>Comment on Accu-Chek Smart Pix by Emily</title>
		<link>http://www.pharma-marketer.com/accu-chek-smart-pix/comment-page-1/#comment-230</link>
		<dc:creator>Emily</dc:creator>
		<pubDate>Tue, 04 Aug 2009 17:23:22 +0000</pubDate>
		<guid isPermaLink="false">http://pharma-marketer.com/news-2/accu-chek-smart-pix#comment-230</guid>
		<description>Accu Chek is definitely a reliable brand of glucose monitors. It is easy to use and gives accurate results almost immediately. I definitely recommend trying Accu Chek if checking your blood glucose levels is a common occurance.</description>
		<content:encoded><![CDATA[<p>Accu Chek is definitely a reliable brand of glucose monitors. It is easy to use and gives accurate results almost immediately. I definitely recommend trying Accu Chek if checking your blood glucose levels is a common occurance.</p>
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		<title>Comment on 10 Digital Marketing Ideas Pharma Companies Will Never Try by Janet Carlson</title>
		<link>http://www.pharma-marketer.com/ten-digital-marketing-ideas-pharma-companies-will-never-try-but-should/comment-page-1/#comment-211</link>
		<dc:creator>Janet Carlson</dc:creator>
		<pubDate>Wed, 29 Jul 2009 21:17:04 +0000</pubDate>
		<guid isPermaLink="false">http://pharma-marketer.com/?p=4774#comment-211</guid>
		<description>Jonathan, you are my new hero!!  Seriously, it is a total pleasure to read the thinking of someone who is completely fearless and is bold enough to put it out there - I can&#039;t believe this post didn&#039;t get more comments - perhaps people are still in shock, or they just don&#039;t understand.  The people in pharma who can wake up, shake off the dust and jump on these and many other interesting opportunities will be reaping serious benefits.  Bravo!!</description>
		<content:encoded><![CDATA[<p>Jonathan, you are my new hero!!  Seriously, it is a total pleasure to read the thinking of someone who is completely fearless and is bold enough to put it out there &#8211; I can&#8217;t believe this post didn&#8217;t get more comments &#8211; perhaps people are still in shock, or they just don&#8217;t understand.  The people in pharma who can wake up, shake off the dust and jump on these and many other interesting opportunities will be reaping serious benefits.  Bravo!!</p>
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		<title>Comment on WEGO Health Webinar: Twitter Power Tools for Health Activists by Jack Barrette</title>
		<link>http://www.pharma-marketer.com/wego-health-webinar-twitter-power-tools-for-health-activists/comment-page-1/#comment-171</link>
		<dc:creator>Jack Barrette</dc:creator>
		<pubDate>Thu, 16 Jul 2009 18:28:11 +0000</pubDate>
		<guid isPermaLink="false">http://pharma-marketer.com/news-2/wego-health-webinar-twitter-power-tools-for-health-activists#comment-171</guid>
		<description>Shwen, the webinar was *very* well-received - and we&#039;re getting raves about the archived version and slides. Thanks again for a great job.</description>
		<content:encoded><![CDATA[<p>Shwen, the webinar was *very* well-received &#8211; and we&#8217;re getting raves about the archived version and slides. Thanks again for a great job.</p>
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		<title>Comment on Want to Reach Physicans on Social Networks? Use Facebook. by Janet Carlson</title>
		<link>http://www.pharma-marketer.com/want-to-reach-physicans-on-social-networks-use-facebook/comment-page-1/#comment-166</link>
		<dc:creator>Janet Carlson</dc:creator>
		<pubDate>Tue, 14 Jul 2009 20:09:13 +0000</pubDate>
		<guid isPermaLink="false">http://pharma-marketer.com/news-2/want-to-reach-physicans-on-social-networks-use-facebook#comment-166</guid>
		<description>I am puzzled - again.  It is so odd that we view healthcare professionals, especially doctors, as non-humans and scrutinize their behavior as if they were odd creatures from another planet.  They are parents, wives, boyfriends, your neighbor, your daughter - by golly, they are people too.  And they act like people...gasp...consumer-type of people!

Good grief - no wonder they feel like we don&#039;t understand them - we treat them like zoo animals - to be observed behind glass and pondered over.  When we start treating them like people, it will go a long way toward bridging the big gap that exists between pharma and physicians.</description>
		<content:encoded><![CDATA[<p>I am puzzled &#8211; again.  It is so odd that we view healthcare professionals, especially doctors, as non-humans and scrutinize their behavior as if they were odd creatures from another planet.  They are parents, wives, boyfriends, your neighbor, your daughter &#8211; by golly, they are people too.  And they act like people&#8230;gasp&#8230;consumer-type of people!</p>
<p>Good grief &#8211; no wonder they feel like we don&#8217;t understand them &#8211; we treat them like zoo animals &#8211; to be observed behind glass and pondered over.  When we start treating them like people, it will go a long way toward bridging the big gap that exists between pharma and physicians.</p>
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		<title>Comment on Innovation in business models is more important for success than innovation in products and services. by Saul Kaplan</title>
		<link>http://www.pharma-marketer.com/innovation-in-business-models-is-more-important-for-success-than-innovation-in-products-and-services/comment-page-1/#comment-157</link>
		<dc:creator>Saul Kaplan</dc:creator>
		<pubDate>Sat, 11 Jul 2009 21:39:22 +0000</pubDate>
		<guid isPermaLink="false">http://pharma-marketer.com/news-2/innovation-in-business-models-is-more-important-for-success-than-innovation-in-products-and-services#comment-157</guid>
		<description>Business model innovation is the key to transforming not only the pharmaceutical industry but for the entire health care industry.  In fact one will not happen with out the other which makes it so difficult.  While it won&#039;t be easy it is essential given the imminent silver tsunami as baby boomers are about to explode on the scene.

Our entire health care industry must be redesigned around the patient to deliver higher quality outcomes for less money.  Tweaking the current system will not work.  We need to design a new wellness and health care system and the pharmaceutical industry has the potential to lead the way.  It is unclear if any of the current industry players are up to the task.  

We have been talking about a &quot;personalized medicine&quot; revolution and the shift from sick care to well care for a long time.  The enabling diagnostic and treatment technologies are emerging to make it possible.  It is not technology getting in our way it is us humans and the organizations we live in that are both stubbornly resistant to change.  

The current players in the ecosystem are pedaling the bicycle of the current system very hard each protecting their relative position and current business model.  It looks like a rugby scrub with all of the players waiting for the ball to pop out.  Everyone is pointing at each other saying it is the other guy&#039;s fault and nothing changes.  

In order to transform health care accelerated by new pharma business models we will need to experiment at the systems level to demonstrate that we can recombine existing capabilities across silos to deliver value to the patient.  We need to bring the voice of the patient into the innovation conversation and than arm them with PCRs and the ability to take more control over their own wellness and care.  Incentives and financial models will need to align with new system configurations. 

It will take active experimentation.  R&amp;D for new business models and systems the way we do R&amp;D today for new products and technologies.  Check out the work we are doing to enable system level experimentation at www.businessinnovationfactory.com.</description>
		<content:encoded><![CDATA[<p>Business model innovation is the key to transforming not only the pharmaceutical industry but for the entire health care industry.  In fact one will not happen with out the other which makes it so difficult.  While it won&#8217;t be easy it is essential given the imminent silver tsunami as baby boomers are about to explode on the scene.</p>
<p>Our entire health care industry must be redesigned around the patient to deliver higher quality outcomes for less money.  Tweaking the current system will not work.  We need to design a new wellness and health care system and the pharmaceutical industry has the potential to lead the way.  It is unclear if any of the current industry players are up to the task.  </p>
<p>We have been talking about a &#8220;personalized medicine&#8221; revolution and the shift from sick care to well care for a long time.  The enabling diagnostic and treatment technologies are emerging to make it possible.  It is not technology getting in our way it is us humans and the organizations we live in that are both stubbornly resistant to change.  </p>
<p>The current players in the ecosystem are pedaling the bicycle of the current system very hard each protecting their relative position and current business model.  It looks like a rugby scrub with all of the players waiting for the ball to pop out.  Everyone is pointing at each other saying it is the other guy&#8217;s fault and nothing changes.  </p>
<p>In order to transform health care accelerated by new pharma business models we will need to experiment at the systems level to demonstrate that we can recombine existing capabilities across silos to deliver value to the patient.  We need to bring the voice of the patient into the innovation conversation and than arm them with PCRs and the ability to take more control over their own wellness and care.  Incentives and financial models will need to align with new system configurations. </p>
<p>It will take active experimentation.  R&amp;D for new business models and systems the way we do R&amp;D today for new products and technologies.  Check out the work we are doing to enable system level experimentation at <a href="http://www.businessinnovationfactory.com" rel="nofollow">http://www.businessinnovationfactory.com</a>.</p>
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		<title>Comment on I&#8217;m Not Buying and I&#8217;m Not Selling by Jonathan Richman</title>
		<link>http://www.pharma-marketer.com/im-not-buying-and-im-not-selling/comment-page-1/#comment-136</link>
		<dc:creator>Jonathan Richman</dc:creator>
		<pubDate>Mon, 29 Jun 2009 17:53:34 +0000</pubDate>
		<guid isPermaLink="false">http://pharma-marketer.com/?p=4378#comment-136</guid>
		<description>Amen, Janet. 

I&#039;m totally with you. I&#039;ve been approached with these offers as well (and sat through the boring speeches that result). Our company (and me personally) has a clear policy never to buy a speaking slot. What&#039;s more we don&#039;t sponsor conference where we are also speaking just because I don&#039;t want anyone to think for a second that we bought our spot. I&#039;ve been asked to do a lot of speaking lately (no sponsorship required), but often I&#039;ll speak at blogger Jonathan Richman instead of Bridge Worldwide Business Development guy just to avoid even the appearance that I bought the spot. 

I&#039;d love to see some more disclosure of this so that the audience knows when someone like me (or you) didn&#039;t pay for a spot. I get that this is how some of these conferences make money, but they are in danger of losing attendees if the content is quality. 

The part I find the most ironic is that pharma industry folks are invited to speak and never have to pay for their spot, but on average their talks are no better than some sponsor talks. Granted, some of each are great, but just because someone currently works for a pharma company doesn&#039;t mean they&#039;re going to give a great presentation.

Good for you for pointing this out. I&#039;ll sign any petition you&#039;ve got.

JMR</description>
		<content:encoded><![CDATA[<p>Amen, Janet. </p>
<p>I&#8217;m totally with you. I&#8217;ve been approached with these offers as well (and sat through the boring speeches that result). Our company (and me personally) has a clear policy never to buy a speaking slot. What&#8217;s more we don&#8217;t sponsor conference where we are also speaking just because I don&#8217;t want anyone to think for a second that we bought our spot. I&#8217;ve been asked to do a lot of speaking lately (no sponsorship required), but often I&#8217;ll speak at blogger Jonathan Richman instead of Bridge Worldwide Business Development guy just to avoid even the appearance that I bought the spot. </p>
<p>I&#8217;d love to see some more disclosure of this so that the audience knows when someone like me (or you) didn&#8217;t pay for a spot. I get that this is how some of these conferences make money, but they are in danger of losing attendees if the content is quality. </p>
<p>The part I find the most ironic is that pharma industry folks are invited to speak and never have to pay for their spot, but on average their talks are no better than some sponsor talks. Granted, some of each are great, but just because someone currently works for a pharma company doesn&#8217;t mean they&#8217;re going to give a great presentation.</p>
<p>Good for you for pointing this out. I&#8217;ll sign any petition you&#8217;ve got.</p>
<p>JMR</p>
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		<title>Comment on Initiating DepoMed with a Buy by Reader</title>
		<link>http://www.pharma-marketer.com/initiating-depomed-with-a-buy/comment-page-1/#comment-129</link>
		<dc:creator>Reader</dc:creator>
		<pubDate>Fri, 26 Jun 2009 01:18:18 +0000</pubDate>
		<guid isPermaLink="false">http://pharma-marketer.com/news-2/initiating-depomed-with-a-buy#comment-129</guid>
		<description>Zack&#039;s recommendation is eerily similar to the one from seeking alpha: http://seekingalpha.com/article/145054-depomed-protected-by-cash-and-headed-higher

In my opinion he plagerized</description>
		<content:encoded><![CDATA[<p>Zack&#8217;s recommendation is eerily similar to the one from seeking alpha: <a href="http://seekingalpha.com/article/145054-depomed-protected-by-cash-and-headed-higher" rel="nofollow">http://seekingalpha.com/article/145054-depomed-protected-by-cash-and-headed-higher</a></p>
<p>In my opinion he plagerized</p>
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		<title>Comment on The Next Step for Hemispherx&#8217;s Ampligen by JMB</title>
		<link>http://www.pharma-marketer.com/the-next-step-for-hemispherxs-ampligen/comment-page-1/#comment-119</link>
		<dc:creator>JMB</dc:creator>
		<pubDate>Mon, 22 Jun 2009 21:19:31 +0000</pubDate>
		<guid isPermaLink="false">http://pharma-marketer.com/news-2/the-next-step-for-hemispherxs-ampligen#comment-119</guid>
		<description>This is another bashing article from an author who no longer has any credibility.  HEB has already discounted the notion that they would pull the application for Ampligen. 

Don&#039;t send me any more of his garbage.  He has no credibility as a stock analyst.</description>
		<content:encoded><![CDATA[<p>This is another bashing article from an author who no longer has any credibility.  HEB has already discounted the notion that they would pull the application for Ampligen. </p>
<p>Don&#8217;t send me any more of his garbage.  He has no credibility as a stock analyst.</p>
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		<title>Comment on Will Latisse Turn Brooke Shields&#8217; Blue Eyes Brown? by Martin</title>
		<link>http://www.pharma-marketer.com/will-latisse-turn-brooke-shields-blue-eyes-brown/comment-page-1/#comment-118</link>
		<dc:creator>Martin</dc:creator>
		<pubDate>Mon, 22 Jun 2009 16:56:20 +0000</pubDate>
		<guid isPermaLink="false">http://pharma-marketer.com/?p=3694#comment-118</guid>
		<description>It&#039;s just silly of you to obsess over the possibility of Latisse causing iris pigmentation. As you are aware, Latisse is not instilled in the eyeball, it is applied with a thin brush. As you are aware, Latisse did not cause iris darkening in the trials. This side effect was only seen in Lumigan users, the bimatoprost formulation that is in eyedrop form. 

Yes, there&#039;s the possibility of the iris turning black if the woman has an iq of 55 and can&#039;t read the instructions and  brushes that stuff all over her eyeball. Yes, there&#039;s a possibility of the iris turning dark if elves hold the woman down and pour gallons of Latisse in her eye. Yes, there&#039;s a possibility of the iris turning dark if someone were to swim in a pool full of Latisse without eye goggles. Yes, there&#039;s a possibility of the iris turning dark well if the factory were to explode and rain down Latisse into a person&#039;s eyeball.

There&#039;s a chance that your eyeglasses could break, and the glass could shatter and rip up your eyeballs. Better get contacts. Oh no, there&#039;s a chance the contacts could get contaminated in that dirty solution and blind you. Lasix? Well that&#039;s a laser. The laser machine might go bananas and explode your brain, and spew bloody brain tissue everywhere.

Fear mongerer</description>
		<content:encoded><![CDATA[<p>It&#8217;s just silly of you to obsess over the possibility of Latisse causing iris pigmentation. As you are aware, Latisse is not instilled in the eyeball, it is applied with a thin brush. As you are aware, Latisse did not cause iris darkening in the trials. This side effect was only seen in Lumigan users, the bimatoprost formulation that is in eyedrop form. </p>
<p>Yes, there&#8217;s the possibility of the iris turning black if the woman has an iq of 55 and can&#8217;t read the instructions and  brushes that stuff all over her eyeball. Yes, there&#8217;s a possibility of the iris turning dark if elves hold the woman down and pour gallons of Latisse in her eye. Yes, there&#8217;s a possibility of the iris turning dark if someone were to swim in a pool full of Latisse without eye goggles. Yes, there&#8217;s a possibility of the iris turning dark well if the factory were to explode and rain down Latisse into a person&#8217;s eyeball.</p>
<p>There&#8217;s a chance that your eyeglasses could break, and the glass could shatter and rip up your eyeballs. Better get contacts. Oh no, there&#8217;s a chance the contacts could get contaminated in that dirty solution and blind you. Lasix? Well that&#8217;s a laser. The laser machine might go bananas and explode your brain, and spew bloody brain tissue everywhere.</p>
<p>Fear mongerer</p>
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		<title>Comment on When an attorney releases information you might want to look at motives by Doc</title>
		<link>http://www.pharma-marketer.com/when-an-attourney-releases-information-you-might-want-to-look-at-motives/comment-page-1/#comment-104</link>
		<dc:creator>Doc</dc:creator>
		<pubDate>Mon, 15 Jun 2009 22:56:23 +0000</pubDate>
		<guid isPermaLink="false">http://pharma-marketer.com/news-2/when-an-attourney-releases-information-you-might-want-to-look-at-motives#comment-104</guid>
		<description>Why should Exxon have to pay this fine for something from 1989?

WASHINGTON (AFP)June 15, 2009 — A US federal appeals court on Monday ordered Exxon Mobil Corp. to pay 507.5 million dollars in punitive damages plus interest for the 1989 Exxon Valdez oil spill off Alaska.

The ruling by the ninth US Court of Appeals in Pasadena, California was consistent with the figure suggested by the Supreme Court last year. It also awarded plaintiffs 5.9 percent interest starting from the date of the original trial judgment in September 1996.

The cumulative amount of the interest payments could nearly double the 507.5-million-dollar fine.

But the figure is still a small fraction of the five billion dollars in damages Alaska natives, fishermen, business owners and others had originally been awarded by a jury in 1996. That amount was later reduced following appeals by Exxon, which is based in Irving, Texas.</description>
		<content:encoded><![CDATA[<p>Why should Exxon have to pay this fine for something from 1989?</p>
<p>WASHINGTON (AFP)June 15, 2009 — A US federal appeals court on Monday ordered Exxon Mobil Corp. to pay 507.5 million dollars in punitive damages plus interest for the 1989 Exxon Valdez oil spill off Alaska.</p>
<p>The ruling by the ninth US Court of Appeals in Pasadena, California was consistent with the figure suggested by the Supreme Court last year. It also awarded plaintiffs 5.9 percent interest starting from the date of the original trial judgment in September 1996.</p>
<p>The cumulative amount of the interest payments could nearly double the 507.5-million-dollar fine.</p>
<p>But the figure is still a small fraction of the five billion dollars in damages Alaska natives, fishermen, business owners and others had originally been awarded by a jury in 1996. That amount was later reduced following appeals by Exxon, which is based in Irving, Texas.</p>
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		<title>Comment on When an attorney releases information you might want to look at motives by Doc</title>
		<link>http://www.pharma-marketer.com/when-an-attourney-releases-information-you-might-want-to-look-at-motives/comment-page-1/#comment-100</link>
		<dc:creator>Doc</dc:creator>
		<pubDate>Sun, 14 Jun 2009 11:05:40 +0000</pubDate>
		<guid isPermaLink="false">http://pharma-marketer.com/news-2/when-an-attourney-releases-information-you-might-want-to-look-at-motives#comment-100</guid>
		<description>Lets see if I have this correct. A pharma company promotes a drug off label for years, make hundreds of millions of dollars (a large precentage of those profits from the US Govt - i.e. us taxpayers) most likely causes harm to patients but fires people that are responsible. Now in our legal system, it takes years to get this to trial/court and lawyers are paid for their efforts. But in your world we should just be happy the illegal activity has stopped and the company (on this particular issue) has moved on. Why should pharma companies get a pass? If the illegal activity is still within the staute of limitations, why is it wrong to pursue it? Defending pharma companies over lawyers is insane. Are all lawyers altrustic? Only as much as pharma companies are altruistic. Sit in the average pharma company marketing meeting, these people care less about patients as much, if not more than any lawyer. Please find a different argument. Pharma companies should be pursued to the FULL extent of the law.</description>
		<content:encoded><![CDATA[<p>Lets see if I have this correct. A pharma company promotes a drug off label for years, make hundreds of millions of dollars (a large precentage of those profits from the US Govt &#8211; i.e. us taxpayers) most likely causes harm to patients but fires people that are responsible. Now in our legal system, it takes years to get this to trial/court and lawyers are paid for their efforts. But in your world we should just be happy the illegal activity has stopped and the company (on this particular issue) has moved on. Why should pharma companies get a pass? If the illegal activity is still within the staute of limitations, why is it wrong to pursue it? Defending pharma companies over lawyers is insane. Are all lawyers altrustic? Only as much as pharma companies are altruistic. Sit in the average pharma company marketing meeting, these people care less about patients as much, if not more than any lawyer. Please find a different argument. Pharma companies should be pursued to the FULL extent of the law.</p>
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		<title>Comment on Gilead CEO Sees Sales Gains on Earlier AIDS Treatment by HIV / AIDS Treatment &#187; Gilead CEO Sees Sales Gains on Earlier AIDS Treatment &#124; Pharma &#8230;</title>
		<link>http://www.pharma-marketer.com/gilead-ceo-sees-sales-gains-on-earlier-aids-treatment/comment-page-1/#comment-44</link>
		<dc:creator>HIV / AIDS Treatment &#187; Gilead CEO Sees Sales Gains on Earlier AIDS Treatment &#124; Pharma &#8230;</dc:creator>
		<pubDate>Sun, 31 May 2009 13:22:00 +0000</pubDate>
		<guid isPermaLink="false">http://pharma-marketer.com/?p=3436#comment-44</guid>
		<description>[...] Visit original post by admin [...]</description>
		<content:encoded><![CDATA[<p>[...] Visit original post by admin [...]</p>
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		<title>Comment on Sucampo Board of Directors Issues Statement Regarding Sales Performance by Takeda Pharmaceuticals North America for AMIT&#8230; by Twitted by pharma_marketer</title>
		<link>http://www.pharma-marketer.com/sucampo-board-of-directors-issues-statement-regarding-sales-performance-by-takeda-pharmaceuticals-north-america-for-amit/comment-page-1/#comment-36</link>
		<dc:creator>Twitted by pharma_marketer</dc:creator>
		<pubDate>Sat, 30 May 2009 12:23:02 +0000</pubDate>
		<guid isPermaLink="false">http://pharma-marketer.com/?p=3437#comment-36</guid>
		<description>[...] This post was Twitted by pharma_marketer - Real-url.org [...]</description>
		<content:encoded><![CDATA[<p>[...] This post was Twitted by pharma_marketer &#8211; Real-url.org [...]</p>
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		<title>Comment on Goals: Where It All Starts by optimize RX</title>
		<link>http://www.pharma-marketer.com/goals-where-it-all-starts/comment-page-1/#comment-33</link>
		<dc:creator>optimize RX</dc:creator>
		<pubDate>Fri, 29 May 2009 18:10:37 +0000</pubDate>
		<guid isPermaLink="false">http://pharma-marketer.com/?p=2231#comment-33</guid>
		<description>Karen G:

Thank you very much for your kind words.

It is always very welcome and encouraging to receive
positive feedback.

Yes, starting next week you can expect the first installment
in a series of practical ways to easily distill and fully leverage
to your competitive advantage the often times massive amount of web analytics data that&#039;s available.

Thanks again for your interest and feedback.</description>
		<content:encoded><![CDATA[<p>Karen G:</p>
<p>Thank you very much for your kind words.</p>
<p>It is always very welcome and encouraging to receive<br />
positive feedback.</p>
<p>Yes, starting next week you can expect the first installment<br />
in a series of practical ways to easily distill and fully leverage<br />
to your competitive advantage the often times massive amount of web analytics data that&#8217;s available.</p>
<p>Thanks again for your interest and feedback.</p>
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		<title>Comment on FDA Isn™t Ready to Approve J&amp;J Anticlotting Drug by Twitted by pharma_marketer</title>
		<link>http://www.pharma-marketer.com/fda-isnae%e2%84%a2t-ready-to-approve-jj-anticlotting-drug/comment-page-1/#comment-32</link>
		<dc:creator>Twitted by pharma_marketer</dc:creator>
		<pubDate>Fri, 29 May 2009 16:47:09 +0000</pubDate>
		<guid isPermaLink="false">http://pharma-marketer.com/?p=3423#comment-32</guid>
		<description>[...] This post was Twitted by pharma_marketer - Real-url.org [...]</description>
		<content:encoded><![CDATA[<p>[...] This post was Twitted by pharma_marketer &#8211; Real-url.org [...]</p>
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		<title>Comment on Monitoring Your Brand Online by Graham Sullivan</title>
		<link>http://www.pharma-marketer.com/monitoring-your-brand-online/comment-page-1/#comment-23</link>
		<dc:creator>Graham Sullivan</dc:creator>
		<pubDate>Thu, 28 May 2009 20:17:02 +0000</pubDate>
		<guid isPermaLink="false">http://pharma-marketer.com/?p=1280#comment-23</guid>
		<description>Nice post. Pharma must embrace social media to be successful, and needs to be developing SOPs around how to navigate the regulatory constraints.  It&#039;s happened before with every new innovation that puts us closer to the customer/patient.  It&#039;s just a matter of adapting or be left behind as progressive, forward-thinking pharma cos like J&amp;J and GSK find ways to get in the conversation.</description>
		<content:encoded><![CDATA[<p>Nice post. Pharma must embrace social media to be successful, and needs to be developing SOPs around how to navigate the regulatory constraints.  It&#8217;s happened before with every new innovation that puts us closer to the customer/patient.  It&#8217;s just a matter of adapting or be left behind as progressive, forward-thinking pharma cos like J&amp;J and GSK find ways to get in the conversation.</p>
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		<title>Comment on Goals: Where It All Starts by Karen G,</title>
		<link>http://www.pharma-marketer.com/goals-where-it-all-starts/comment-page-1/#comment-22</link>
		<dc:creator>Karen G,</dc:creator>
		<pubDate>Thu, 28 May 2009 20:13:11 +0000</pubDate>
		<guid isPermaLink="false">http://pharma-marketer.com/?p=2231#comment-22</guid>
		<description>This is great information.  I feel like I have been drowning in date, and this will be very helpful in fine-tuning my parameters. Look forward to more of your posts!</description>
		<content:encoded><![CDATA[<p>This is great information.  I feel like I have been drowning in date, and this will be very helpful in fine-tuning my parameters. Look forward to more of your posts!</p>
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		<title>Comment on Vanda, Up 800%, Still Has Room to Rise by Charlie</title>
		<link>http://www.pharma-marketer.com/vanda-up-800-still-has-room-to-rise/comment-page-1/#comment-18</link>
		<dc:creator>Charlie</dc:creator>
		<pubDate>Sat, 23 May 2009 13:40:17 +0000</pubDate>
		<guid isPermaLink="false">http://pharma-marketer.com/?p=1764#comment-18</guid>
		<description>Hi, 
Thank you! I would now go on this blog every day!
Thank you</description>
		<content:encoded><![CDATA[<p>Hi,<br />
Thank you! I would now go on this blog every day!<br />
Thank you</p>
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		<title>Comment on Goals: Where It All Starts by Market Estimation &#171; Pharma Marketer</title>
		<link>http://www.pharma-marketer.com/goals-where-it-all-starts/comment-page-1/#comment-16</link>
		<dc:creator>Market Estimation &#171; Pharma Marketer</dc:creator>
		<pubDate>Wed, 20 May 2009 16:03:20 +0000</pubDate>
		<guid isPermaLink="false">http://pharma-marketer.com/?p=2231#comment-16</guid>
		<description>[...] my last post, &#8220;Goals: Where It All Starts&#8221;, I mentioned there&#8217;s an easy and effective way to start the process of translating business [...]</description>
		<content:encoded><![CDATA[<p>[...] my last post, &#8220;Goals: Where It All Starts&#8221;, I mentioned there&#8217;s an easy and effective way to start the process of translating business [...]</p>
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