A fitness trainer’s great Business Card

Lose your flab

Objective
Design a business card for fitness trainer Zohra Mouhetta that complements the effectiveness of her personal training programmes and makes for a memorable had out to prospective clients.

Concept
In order to stand out from all the leave-behinds people receive every day, we designed a unique, foldable business card that invites the recipient to intereact with it and clearly demonstrates what personal fitness training can do for the body.

Outcome
The number of inquiries and sign-ups, including corporate clientys, increased substantially within a month.

Agency: Leo Burnett Dubai, United Arab Emirates.

Read the original article at AdPharm Blog – A fitness trainer’s great Business Card